Learn how the human brain works and how to leverage that knowledge to increase sales.
This course is about more than just persuasion, cognitive biases and behavioral economics.
In just 5 sessions, you’ll learn how to…
Be more effective: Understand how the signal processing in the brain works so your message really gets into the mind of your audience.
Control perception: You can control what and how the content of your websites and landing pages will be perceived.
Raise buying motivation: Understand the influence of emotions and fears of your audience to increase the motivation to buy of your users.